THE ROLE OF MARKETING IN OUR DAY-TODAY LIFE
First of all,
What is marketing?
Marketing is nothing but the relationship between the merchant and consumer, an activity to advertise any company’s goods or services in the finest and possible way.
Marketing includes conveying the products to the customers and making them come to us again and again.
HOW MARKETING WORKS IN REAL LIFE:
In the era of 2022, we are using gadgets rather than books and playthings. So, online marketing plays a vital role than offline marketing like banners, posters, etc.
Our gadgets are all in one platform which we can use for multi-purpose either for educational purposes or entertainment purposes. In this generation, we cannot see anyone without a smartphone. Even a 10 years old kid has it in his hands. Hence digital marketing makes the marketing technique in a much better way.
When it comes to digital marketing, we have email marketing, SMS marketing, social media marketing and so on where email marketing is trending today.
With the help of adopting BIMI, the marketing team makes the people believe that the emails are received from the trustworthy and genuine sites or apps.
By means of AI technology, marketing team understands to whom mail should be sent and when it should be sent with the correct orders and clear all the errors.
PROMOTING A PRODUCT:
It also includes engaging people with adorable ads for promotions. So, the consumers will be attracted and know what all the features are; they can utilize and understand their requirements well.
For promoting a product, we are using tv shows, social media, gaming apps, etc.
There is a myth says, only children play games in mobile phones, youngsters use social media more and ladies will watch tv shows.
But the truth is everyone is using social media and through which we are promoting our product’s ads and attracting the people. So, anyone can see ads at any time.
When your product is a brand, you need a brand ambassador (actors, cricket players, etc.) to attract people to your product.
SELLING THE PRODUCT:
“Marketing is how you reach the people with the product quality, durability and reliability.”
Converting a product to sale is an achievement for every merchant but what is selling, how it is selling, to whom it is selling and when it is selling are very much important here.
“KNOW THE URGE OF THE CUSTOMER, FULLFILL THE NEED OF THE CUSTOMER
AND SATISFY THE CUSTOMER...”
REVIEWS ARE THE RECOGNITION
Reviews are not only for the social proof but the best recognition for the products. Getting the review from the customer on time is also an important part of marketing. Positive feedbacks will make the team happy and satisfaction while negative feedbacks make them learn what the fault with them and resolve it, thereby grow high.
DATA PRIVACY:
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“ Marketing is for selling the products Not to sell the customer data.”
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